However, imagine you are having a discussion with someone who is only willing to share a particular point of view, ignoring yours, which may be in opposition. Most people have strong views on controversial topics (ones that inspire extreme points of view or opinions) and are often very willing to share those strong views. Written arguments often fail when they employ ranting rather than reasoning. To argue in writing is to advance knowledge and ideas in a positive way. An argument is a reasoned opinion supported and explained by evidence. In writing, however, an argument is very different. The idea of an argument often conjures up images of two people yelling and screaming in anger. The act of trying to persuade automatically implies more than one opinion on the subject can be argued. The purpose of persuasion in writing is to convince, motivate, or move readers toward a certain point of view, or opinion. Determine the purpose of persuasion in writing.
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